MissionPulling together toward our dreams

Deliver great sake in top condition

Sake so good we want to open the tap and drink it ourselves…
Sake so good it always has a place at our family gatherings…
Sake so good we offer it to our friends with pride…
We work hard to deliver sake that good to each and every customer.

Bring warmth & harmony to the table

Sharing good food and drink with family and friends contributes to the well-being of every individual and of the society as a whole.
We work hard to make sure Masumi brings warmth and harmony to your table.

Be kind to nature and to people

Depletion of natural resources, pollution, toxic waste…

Solving such global problems may seem beyond our reach, but we strive to be kind to the environment and to our customers. Here are some small steps we’ve taken:

  • Reduce energy consumption and lower emissions.
  • Simplify product packaging to reduce waste.
  • Use 100% of our rice flour—return the rough flour to farmers for feed and fertilizer, make the fine flour into the shochu spirit base of our fruit liquors.
  • Print Braille on all our bottles and gift boxes to guide the visually impaired.

Spread the delights of Japanese sake around the world

Sake is the result of our uniquely blessed natural environment, and of the accumulated wisdom and experience of our forebears. Sake compliments and accentuates the goodness of our food, and has an important place in our ancient rituals and in our daily lives. We work hard to spread the knowledge of sake and the many ways to enjoy it to people around the world.

Brewery shopCella Masumi, bringing the warmth of Masumi to your table…

Cella MASUMI Shop Director,
Kumi Miyasaka

A personal introduction by Shop Director Kumi Miyasaka

Though many years have passed, the memory of a certain newspaper article remains with me until this day. The article attempted to explain why wine consumption in Germany had been falling steadily. As the pace of daily life became increasingly frantic, people had gradually lost the custom of gathering round the table in the evening to enjoy a good bottle of wine with family and friends. The sociologist quoted in the article worried that the loss of customs like these would ultimately lead to the disintegration of the family and an increase in serious crime.

It worries me, too, and I believe that creating a sense of warmth and harmony around the family table preserves happiness both personally and in society. Creating that harmony requires only a few simple ingredients:

Lovingly prepared homemade meals—no matter how plain.

Pottery and tableware of timeless beauty.

Warm talks with family and friends.

To these ends, I decided to open Cella Masumi. With a gallery looking out on the 300-year old grandfather pine in the central garden of the original Suwa Brewery, Cella Masumi offers a tasting salon, and a variety of unique and elegant sake vessels, specialty foods, and other items to complement the special harmony that Masumi can bring to your table. Whenever you are in the Suwa area, we heartily invite you to pay us a visit.


Company name Miyasaka Brewing Company, Ltd.
President Naotaka Miyasaka
Address Motomachi 1-16, Suwa, Nagano 392-8686 JAPAN
Tel +81 (0) 266-52-6161
Fax +81 (0) 266-53-4477
Business type Sake brewery
Breweries 1) Suwa Brewery, 2) Fujimi Brewery